CRO marketing, or Conversion Rate Optimization, is the method of increasing the percentage of curious visitors to your website who are converted into customers. Whether it’s filling out a form, subscribing to an email list, or taking advantage of a free trial, CRO is a process that involves research, examining results, comparing your competition’s success and failures, and revising your conversion rate plan.
Ā« Back to Glossary IndexConversion Rate Optimization
« Back to Glossary Index